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'The Power of The Persona' is here!

Read the hard copy of my 'The Power of the Persona', a case study of persona investigation and application, in your current issue of Pragmatic Marketing's 'Pragmatic Marketer' (not yet available online) or download the pdf from here.

I look forward to your comments!

Posted at 10:48 AM in For Agile and Other Developers, For Newbies, Humor & Misc, Persona Examples |

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Comments

Graham

Your article is now online at www.pragmaticmarketing.com/publications/magazine/5/4/the-power-of-the-persona.

Posted by: Graham | September 15, 2007 at 10:00 PM

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